RE: UNITING
WORLD PREMIERE, CANADIAN PREMIERE + CANADIAN + US THEATRICAL RELEASES
In the spring of 2021, we partnered with Flat Head Films to announce that Vancouver writer/director Laura Adkin’s feature film debut Re: Uniting had started production. We issued the news internationally securing coverage in Deadline, Playback, Broadway World, USA Today and Vancouver Is Awesome among others.
We went with the team to Austin in 2023 to promote the world premiere of Re: Uniting at the Austin Film Festival, where we coordinated interviews, reviews, photos and logistics on the red carpet ahead of the October 29th world premiere. Prior to the premiere, we placed a first-look clip from the film exclusively in Deadline that was syndicated internationally.
After a successful world premiere, we were thrilled to support the Re: Uniting team at their Canadian premiere on December 3, 2023 at the Whistler Film Festival. The film was selected as a Special Presentation and we were there in-person with Laura Adkin, producer Krista Rand, and cast Michelle Harrison and Bronwen Smith to coordinate interviews as well as photos on the red carpet prior to the screening. It was a pleasure for us to support the team and coordinate interviews and stories with Stir Vancouver, Our City Tonight and Hollywood North Magazine and other local outlets.
In 2024, we promoted Re: Uniting in the lead-up to its highly-anticipated Canadian theatrical release starting March 15, 2024 in Toronto, Vancouver and Victoria. It was a thrill to secure media coverage with Playback, etalk, Georgia Straight, Stir Vancouver, Pancouver, YVR Screen Scene and many others. We were also happy to coordinate reviews in the National Observer, That Shelf, Original Cin and via the Toronto Film Critics Association.
“THIS ENTIRE CAST IS STELLAR.”
— SCREEN RANT
“Adkin’s care with balance and pacing also pays off when a tonal shift occurs in the third act. That rapport and investment with the characters tempers the seriousness. Which helps the sudden turn feel real and not too melodramatic. With knock-out performances by the entire cast, every character cycles through a myriad of emotions. Each display carries a lot of weight, yet the histrionics serve to make the characters even more relatable and never over-indulgent.”
— Rebecca Elliott, Cinema Scholars
“One of the things I like about this film is how Re: Uniting follows the tradition of the great “boomers looking back” movies like The Return Of The Syracuse Seven and The Big Chill. Growing up watching these films in the 80s, with folks who were 60s rebels trying to understand how they turned into grown-ups decades later, I always wondered what the Generation X versions would be like. Thanks to Adkin, the children of the revolution here have their own reflections on how well we rose from the wreckage.”
— Michael Talbot-Haynes, FILM THREAT
We supported the team on the ground at the Vancouver Re: Uniting screening and Q&A with cast and crew at the Cineplex Odeon International Village cinemas on March 16, 2024. The film played to a packed audience and was a highly successful screening. It was also a thrill to see the film held-over in Vancouver for several weeks due to popular demand. We then promoted the Grande Prairie, Alberta premiere and secured media coverage in Everything Grande Prairie, CBC “Daybreak” and the Grande Prairie Herald Tribune, among others.
Our team also supported the Re: Uniting US theatrical release starting May 31, 2024 in New York, Los Angeles and other select locations. We secured a variety of media coverage including interviews and coverage via Variety, Screen Rant and The Brett Allan Show, as well as reviews in Film Threat, the Alliance of Women Film Journalists, Loud and Clear Reviews, NYC Movie Guru, Unseen Films and more. We were happy to place an exclusive release of a video of Jesse L Martin and Michelle Harrison singing “Little Every Girl” from the film’s soundtrack via Screen Rant to coincide with the US release.
In the lead-up to the US theatrical premiere, the Re: Uniting team was thrilled to learn that the film had been nominated for an 12 Leo Awards in BC including categories such as directing, screenwriting and cinematography. The team won 6 awards including Best Direction, Best Screenwriting and Best Motion Picture. It’s been an incredible journey to support Re: Uniting and the talented team behind it through the early stages to the festival circuit to the theatrical premieres and video-on-demand release and more. We are beyond excited to see what this team will do next!
Synopsis
When Rachel, played by Michelle Harrison, receives life-changing news, she secretly grapples with her mortality while playing host to her friends who have grown up and gone their separate ways since college. Carrie, a mother of 3, Natalie, a workaholic neurosurgeon, former football star turned sportscaster Collin, and playboy man-child Danny join Rachel and her husband at their picturesque home on the beautiful and secluded Bowen Island. As soon as they are all together it’s like no time has passed; they laugh, drink and dance the night away. Rachel’s nostalgia is echoed by the group as they realize how much time has gone by, and how much they have all changed. As secrets are revealed, they are forced to change the way they look at their futures.